In Ghana, people find new shops, new songs and new events on WhatsApp Status. Your own Status only reaches people who already know you. The fix is simple: get many other people to post your advert on the same day.
Why many people beat one big post
One person posting your advert reaches their saved contacts and stops. There is no share button. That is why Status advertising is a numbers game: one person posting is a favour, a hundred people posting on the same day is a campaign.
The people seeing it also trust the person who posted. A Facebook ad is a stranger. A Status post is someone saved in their phone.
What it costs
- Status Starter: 20 people post your advert for GHS 100
- Status Boost: 40 people for GHS 200
- Status Mega: 100 people for GHS 450
For comparison, a single 30-second radio spot in Ghana runs GHS 200 to GHS 500.
How it works
- Sign up free as a Promoter and add money to your wallet with Mobile Money or card.
- Choose a Status package and upload your flyer or video.
- Real people post it on their own WhatsApp Status, labelled as an advert.
- Each one sends a screenshot as proof, and the proof is checked before they are paid.
Make the advert work on Status
- Vertical image or video that fills the phone screen.
- One offer, in big letters, in the first line.
- A number or link people can use right away.
- Say where you are: Madina, Kasoa, Kumasi, Tema. Local matters.
Who it suits
Shops, food sellers, salons, churches, schools, events and artists: anyone whose customers are nearby and decide quickly.